Techtronic Industries Rebrand
COURSE: Advance Campaign, Fall, 2023 CREDITS: Stock Images: Unsplash, Pexels. Mockups: Mr.Mockup, Unblast DESCRIPTION: Techtronic Industries is an international manufacturing company that focus on building power tools. Some brands they own and produce tools for are: Milwaukee, Ryobi, Hoover, Dirt Devil, etc. The scope of this project was a rebrand of the company. The finished project resulted in an updated logo and an updated color palette. The logo is a combination of two T’s to create an I. The logo uses the color green to give a visual cue for their mission to produce environmentally friendly power tools.